The conversion studio for Shopify brands

Build the store your product actually deserves

Selluxe gives founders the same conversion craft that top agencies charge thousands for. Proven sections, cart drawers and bundles, an AI that works from your real data, and A/B tests anyone can run.

Start free See it in action

★★★★★ Rated Excellent on Trustpilot, 100+ reviews · 3,000+ stores improved · Shopify Partner

Section published

CVR +34%

Revenue this month

€48,210

▲ 34% vs last period

Conversion rate 3.1%

Avg order value €64

A/B winner +34%

Sections live 12

Everything in one studio

The whole conversion toolkit, in your hands

No agency retainer, no developer queue. Build, ask, test, and ship from a single dashboard built on your own store data.

01 / Build

Develop any section, landing page or advertorial from a screenshot and a simple prompt

Drop a screenshot of a layout you like, describe it in plain words, and get production-ready, fully editable code. Sections, full landing pages, advertorials, all matched to your brand.

Screenshot in, clean code out
Editable in the theme editor
Works across Impact, Prestige, Dawn and more

Your screenshot PNG

hero.png

Recreated section Liquid

Recreated, editable, ready

“Recreate this hero with my product images and a sticky buy bar”

02 / Cart

Build a custom cart drawer in minutes, with tools proven to convert

Start from patterns that already lift AOV across thousands of stores, then make it yours. Free-shipping and gift goals, honest urgency, one-tap upsells and clear savings. No code, no developer queue.

Proven patternsFully customizableNo code

Reward goals: free shipping, discounts and gifts
Urgency and stock cues that build trust
Upsells and savings shown where they convert

Your cart (2)

Add 1 more to unlock 15% off

2 · 10% off3 · 15% off4 · Free gift

Stock is running out fast

Aurora Lamp

€54.00

×1

Glow Serum

€32.00

×1

You are saving€6.34

Subtotal€86.00

★★★★★ 4.9 · 2,184 reviews

+0%

average CVR increase

03 / Bundle

Spin up a custom bundle in a few clicks, built on proven volume offers

Let shoppers choose Single, Duo or Trio with automatic discounts, per-item variant pickers and a clear most-popular nudge. Built from offers that already work, and fully yours to style. Tap a tier to see it switch.

Proven offersFully customizableNo code

Single, Duo and Trio with automatic discounts
Per-item size and colour pickers
A most-popular nudge that guides the choice

BUNDLE & SAVE

Single

Standard price

€54.00

An AI that answers from your store, not the internet

No vague advice. It reads your Shopify data and your site, then gives you the next concrete step, with the buttons to do it.

Data specialist

Reading your store live

My conversion rate dropped this week. What do I do?

Your traffic is steady, but mobile conversion fell from 2.9% to 1.8% after Tuesday. Clarity shows 62% of mobile users never reach the buy button, they bounce on the long hero. Two moves, in order of impact:

1. Add a sticky add-to-cart on mobile (your sessions show heavy scroll, low reach).
2. Move reviews above the fold, your top exits happen before the social proof.

04 / Test

A/B test in a couple of clicks and grow your CVR, no knowledge needed

Pick two versions, hit launch, and Selluxe splits the traffic and tracks the winner against real revenue. No tags, no scripts, no guesswork.

Set up a test in two clicks
Winner measured on real orders
Ship the winner with one tap

Product page test

Live

Variant A · original2.3%

control

Variant B · advertorial3.1%

winning

Variant B is winning

measured on real orders

+34%

Two clicks to launch the next one

Built on your real data

Shopify and Microsoft Clarity, working together

Selluxe connects your store and your session recordings, so the dashboard sees what no generic tool can: what people actually do, and why they leave.

One source of truth

Revenue, orders, conversion and AOV pulled straight from Shopify, always current.

See the why

Microsoft Clarity recordings and heatmaps reveal where shoppers hesitate and drop off.

Insight to action

Every finding turns into a build, a test or a fix you can ship the same day.

Why Selluxe

Built by people who have shipped real stores

Selluxe was created by brand founders, Shopify developers and partners with 5+ years across more than 3,000 stores. Every pattern in here earned its place in the real world.

Kelvin Friesen

Co-founder · Head of CRO

Leads conversion strategy and builds the sections, cart systems and CRO playbooks that power Selluxe, refined across thousands of storefronts.

Guus Koek

Co-founder · Head of Development

Leads development so every build ships clean, fast and on-brand, the way a premium store should feel, never like a template.

+38%

Conversion

"We rebuilt our product page in Selluxe and conversion went from 1.9% to 2.6% on the same traffic. It paid for itself in the first week."

Founder, skincare brand · verified result

Loved by founders

★★★★★ Rated Excellent on Trustpilot

100+ reviews from brands that grew

View all reviews on Trustpilot

Free community

A forum where Shopify founders actually help each other

Free to read for everyone. Create an account and you can post your wins, share teardowns and ask the questions you are stuck on. The Selluxe team checks in daily.

Open the forum, free Browse posts

Community

142 online

LLisa M.Verified

From 1.8% to 3.1% CVR after the new advertorial. Here is exactly what we changed...

SSelluxe teamAdmin

Great teardown. For mobile, also try the sticky buy bar, it pairs well with this layout.